EXCLUSIVE: Lorde bows out of Gear Up Festival, replacements announcedJanuary 30, 2014
Gear Up, the UniSA O’Week Festival, had hinted at a secret headliner to be announced in early February, however, Rip It Up can exclusively reveal that the artist – Grammy winner Lorde – has had to withdraw from the festival.
Filling the Kiwi chanteuses shoes are Australian indie darlings Alpine – who have promised new tunes via their Facebook as a follow up to debut album A Is For Alpine – and Miami Horror DJs, who as a band released singles Real Slow and Colours In The Sky last year, following 2010’s Illumination.
Gear Up signed Lorde back in May 2013, when she was still relatively unknown. Since then, she has hit number one in the US and sold more than 1.25 million copies of her debut album Pure Heroine in the US alone, sold-out a US tour and, on Sunday evening, won two Grammys, including Song Of The Year for Royals.
Gear Up spokesperson Anne Marie Parsons said in a statement, “It’s been an amazing rise for Lorde and we are extremely happy for her success. Unfortunately, this success has meant that she has had to pull-out of her commitment to appear at Gear Up 2014.
“Of course we are extremely disappointed Lorde will not perform at Gear Up 2014 – she’s a fantastic artist and it would have been amazing to have an artist of that calibre, so early in their career at our festival,” she continues.
Parsons stressed that festivals are “never about one artist” and that the festival will feature San Cisco, Pond, Deep Sea Arcade, The Kill Girls, Bottlerockets, Valkyries, Dead End Friends and DJ Faint One in addition to the just announced replacements of Alpine and Miami Horror DJs. One of UniSA’s own students – Tkay Maidza – will also be featured as a part of the festival.
Daniel Sant of Lorde’s booking agency also included a statement that, “Unfortunately due to the fact that Lorde is becoming one of the biggest & buzziest artists in the world right now, she is under a lot of pressure from everywhere in the world and it ultimately leads to timelines and goalposts shifting constantly and very quickly,” and admitted that her US commitments have extended above and beyond what was expected, with her having to cancel some of her bookings.
Lorde also recently had to pull out of her commitment to the Auckland Laneway Festival, instead promising to make it up to her home crowd with a special headlining concert at a later date for Laneway ticket holders.
Gear Up will take place on Fri Feb 28 from 3-11pm at UniSA’s City West campus.
Tickets are available from Moshtix at $15 for UniSA students and $50 for everyone else, plus booking fee.
Gear Up Line-Up
Miami Horror DJs
Deep Sea Arcade
Dead End Friends
DJ Faint One
Gear Up Festival
UniSA City West Campus
Fri Feb 28